Legal

Terms of Service

Last updated November 2, 2026

These terms are between you and Blue Hour HQ, LLC ("Blue Hour", "we", "us") and cover bluehourhq.com and the Blue Hour app. By signing up or using Blue Hour, you agree to them. Questions? Email hello@bluehourhq.com.

Your account

• You must be at least 18 and able to agree to these terms for your business.
• Keep your login safe. You're responsible for what happens under your account and your team's accounts.
• Give us true information so we can bill and support you.

Free trial and billing

• New companies get a free trial. The length is shown when you sign up.
• After the trial, your plan renews every month on the card you saved, until you cancel.
• Cancel any time in Settings → Billing, or by emailing us. You keep access until the end of the month you paid for. We don't give partial refunds, unless the law requires it.
• Calls and texts are included in your plan, under the fair use below. Paid extras (like extra AI Retouch packs, or listings past Solo's 30 a month) are billed as shown in the app.
• If we change prices, we'll tell you at least 30 days before.

Your data

Your business data belongs to you. You let us store and process it only to run Blue Hour for you, as described in our Privacy Policy. You can export it and delete it.

Using Blue Hour fairly

• Follow the law, including texting, calling and email rules. Only text or call people who agreed to hear from you.
• Don't send spam, upload anything you don't have the rights to, or try to break, copy or overload Blue Hour.
• Don't share logins outside your company or resell Blue Hour without our written OK.

We may pause an account that breaks these rules or puts other customers at risk. We'll tell you why and try to fix it with you first.

Fair use for calls, texts and emails

Calls and texts are unlimited for normal business use, with no extra phone bill. Fair use is a monthly amount set high enough that even very busy companies don't get near it:

• Solo: 3,000 texts and 2,000 call minutes a month.
• Team: 10,000 texts and 6,000 call minutes a month.
• Studio: 20,000 texts and 12,000 call minutes a month.

Texts count both ways (sent and received). If you go past your plan's amount, we'll reach out to talk about it. We never cut off your calls or texts for going past it.

To stop spam and runaway automations, each company can send up to 200 texts a day on Solo, 600 on Team and 1,000 on Studio, plus 2,000 emails a day, through Blue Hour. Newsletters and follow-up emails stop at 1,500 a day, and anything left goes out the next day on its own. Emails sent from your own connected Gmail or Outlook don't count. Need more? Just tell us.

Texts from Blue Hour

If you tick "Text me about my Blue Hour account" when you sign up, Blue Hour HQ, LLC may text your cell from (980) 577-1725 about your account: sign-in codes, setup help and replies to your support messages. It's optional and not needed to use Blue Hour.

• Up to 10 texts a month. Message and data rates may apply.
• Reply STOP any time to stop. Reply HELP for help, call or text (980) 577-1725, or email hello@bluehourhq.com.
• Carriers are not liable for delayed or undelivered messages.
• See our Privacy Policy for how we handle your number.

Connected services

When you connect Google, Microsoft, Instagram, Stripe, a phone number or other services, their own terms also apply. Blue Hour isn't responsible for those services going down or changing.

Blue Hour uses YouTube API Services. By connecting a YouTube channel, you agree to be bound by the YouTube Terms of Service. See how we handle YouTube data in our Privacy Policy.

Uptime and changes

We work hard to keep Blue Hour running and safe, but we can't promise it will never go down. We keep improving the app, and may change or remove features. If a change takes away something important you pay for, we'll tell you first.

Limits

Blue Hour is provided "as is." To the extent the law allows, Blue Hour HQ, LLC is not liable for lost profits, lost data or indirect damages, and our total liability is limited to what you paid us in the 12 months before the claim.

Ending

You can close your account any time. We can end these terms with 30 days' notice, or right away for serious misuse. After closing, you can still export your data for 60 days.

The law

These terms follow the laws of North Carolina, USA. If we ever disagree, we'll first try to sort it out together by email.

Changes to these terms

If we change these terms in a way that matters, we'll email account owners before it takes effect.